Search marketing beyond the search engines | Search Optimization Marketing (SOM)

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Microsoft Makes It Easier To Filter Out Explicit Images In Bing

Recently Microsoft has rolled out two new methods in order to ensure a safe image and video searching experience when using Bing.

The first step taken by Microsoft is that all adult related images and videos will now come from a separate single domain, explicit.bing.net. If the content is served from a different domain, it will allow schools and homes in setting up their own safe filters to block specific images and videos from that domain.

As far as second method is concerned, Microsoft will serve this kind of data in the referrer information, so that people who are already using this method of filtering content can find the filtered information and better filter based on the source information.

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