Here comes the news that the French town, “Eu†is planning to change its name, reason being it wants to have higher rankings in Google! Amazing! The County of Eu was created in 996 by Duke Richard I of Normandy. No doubt, the town holds hundred years of civilization.
According to the Mayor of Eu, Mrs Gaouyer, “As far as the Internet is concerned, we have to bring ourselves up to date.†Her favored option is “Ville d’Eu (Town of Eu)†Some other possibilities include Eu-le-Château and Eu-en-Normandie.
Matt Cutts of Google has presented a series of slides via his own blog, where he explained about Canonical Link Element.
“One exciting new development even since we made the video is that Ask announced that they will support the canonical tag This means that pretty much all the major search engines will support this as an open standard. That should make life easier for site owners, developers, and webmastersâ€- Matt Cutts
Search engine optimization (SEO) is a method, used to increase the amount of visitors and the awareness of a website by ranking it high in the search engines. And, the higher the rank of a website, the better the chance of the website to get traffic! Now, we all are aware of the importance of search engine optimization. Recently, Best Rank came up with a number of SEO tools that would help every webmaster in search marketing.
Advanced Web Ranking– It is a java based application that costs $99/year. It has the ability to track keyword rankings over time and export data into XML format.
Keyword Discovery has added “Question Phrases†to its list of searchable database. From now, when users will enter a keyword, they will get a list of related questions that have been asked before, rather than getting related keywords. This is a great feature and an appropriate way to get content ideas!
Here is the snapshot of Question Phrases:
Below is an example of the list of questions related with the keyword ‘acne’:
At this point of time, when economy is declining, every company is facing a tough time at the recruitment front. But, at the same time, your company is in urgent need of a professional SEO. You might be thinking of recruiting one, but no clue how to proceed.
Recently, a blog has been able to capture the eyes of many, which focused on a few things that should be remembered by everyone, who is looking for guidance in recruiting an SEO professional. Here are some of the important points to remember:
Google’s Matt Cutts in conversation with Virginia Nussey of BruceClay.com spoke about every possible query related to everything that has been expected from the search engine in the coming years. Matt talked about the role of Search Engine Optimization, about spam as well as various other aspects. According to the website, he also spoke about the issue of increase in hacked sites.
“The spam that’s out there is also more malicious than its predecessors. Hackers and crackers are breaking into sites through vulnerabilities that most users are not aware of, and Google employees are now stepping up to the plate to cut down the breaches and boost education efforts. He says that if a Googler notices that someone is using a hackable version of WordPress, he may drop that webmaster a line to let them know how to patch it. Spammers beware!â€
Of late, a post has been surfaced at WebmasterWorld by Tedster, the administrator of the WebmasterWorld, regarding an updated Google patent named Information retrieval based on historical data.
Below are some of the excerpts from the recent thread:
…if the content of a document changes such that it differs significantly from the anchor text associated with its back links, then the domain associated with the document may have changed significantly (completely) from a previous incarnation. This may occur when a domain expires and a different party purchases the domain… All links and/or anchor text prior to that date may then be ignored or discounted.
Recently, at the Google Groups, it’s been talked about the topic of Duplicate Meta Tags. In this regard, Google has to say that even though it does not penalize Webmasters, it also does not encourage them to use Duplicate Meta Tags.
Webmasters have known for years that it is better to try and use unique Meta Tags to identify the page cotent.
Ever since the launch of Google Chrome, debate has been going on regarding the impact of it on the SEO (search engine optimization) industry and the fact that Google has been able to turn the address bar in Google Chrome into a perpetual search box.
Here is the video of the launch of Google Chrome as seen in SEOBOOK:
