Google’s Video Ad Formats: Now With More Features
Video ads produce a dramatic increase in results.
The three new members of Google adSense click-to-play video ads include:
· the 728×90 Leaderboard,
· the 120×600 Skyscraper, and
· the 160×600 Wide Skyscraper.
Explaining the new format Sandra Tsui – AdSense Publisher Support said, " users will see a play button on these three ad formats when a video ad is available – this play button will appear on the right side of the Leaderboard and in the upper half of the Skyscraper formats. Once a user clicks the play button, the video ad will begin to play within the ad unit."
The format was launched after commemorating a year of Video Ads
February 12th, 2008 at 10:27 pm
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February 15th, 2008 at 9:54 am
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