Social Media Ad Spend $3 Billion in the United States

Social Media Marketing Ad spending on social networks in the US will pass $3.08 billion mark by the end of 2011, according to eMarketer. Spending in 2011 will be more than 50%, about $2 billion, higher than advertising on social networking sites in 2010. eMarketer further expects that Social Media Marketing ad spending on social networks would rise by another 27.7% to reach $4 billion in 2012.
A dramatic increase in ad spending on social networks is now 10.8% of the total ad spend online in the United States. Worldwide Social Media Marketing ad spend will increase to 71.6%, $5.97 billion in 2011.

This entry was posted on Saturday, January 22nd, 2011 at 1:06 pm and is filed under Social Media. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.