Yahoo! Search Marketing has recently updated its help center. Following are changes that have been made:

• Better organization and easier navigation: Now, fewer clicks, and better navigation is the main motto of Yahoo! Search.
• Stronger search functionality: Now, search results are more relevant than they used to be.
  Links: Users will now get links to their related search as well.
• Single Page FAQ: The Help Center FAQs are now hosted on a single page. Users are not required to surf them every where.

Now, you can also find four main sections on the front page of the Help Center:

• Advertise Online with Yahoo! – This section outlines the account sign-up process for prospective advertisers.
• Managing Your Account – This helps walk existing advertisers through the campaign creation process.
• Fine-Tune Your Account – Advertisers ready to manage their account to a higher level of performance, can mine this section for info on optimization features and general strategies for managing to specific business objectives or by industry.
• Learn Online – A repository for all training materials, tutorials, webinars and webinar summaries, and general education material to help raise your advertiser IQ.

This entry was posted on Tuesday, February 3rd, 2009 at 4:06 am and is filed under Yahoo!. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.