Fuzzy Set Theory Applied to Keyword Research for Search Engine Marketing
Fuzzy set theory is the extension of conventional set theory. It handles the concept of partial truth. Using truth values of 1 being completely true and 0 as completely false. It was introduced by Prof. Lotfi A. Zadeh of UC/Berkeley in 1965 as a mean to model the vagueness and ambiguity in complex systems.
Applying the fuzzy set theory to comprehensive keyword research can improve the profitability of your website and search engine marketing. Search-Optimization.com will increase your search engine saturation and keyword reach with comprehensive keyword research.
Search engine marketing keyword research has become a complex task with the evolution of information retrieval (IR) system algorithms. Fuzzy keyword sets are a simple and natural extension of search terms associated with a high level key search term. Using additional keywords that co-occur will give your top keywords lateral support with out keyword stuffing or keyword spamming.
Let Search-optimization.com lead your search engine marketing efforts with our keyword research, search engine marketing plan and 12 years of experience.
1 Comments:
Keyword Semantics
I forgot to mention this new factor that has made the biggest difference to thesearch engine results pages (SERPP’S). Keyword semantics has to do with the meaning of keywords and their relationships. When Google purchased Applied Semantics back in 2003 they began using the technology for AdSense advertising. Using the principles of applied semantics, Googlebot attempts to identify which keywords mean the same thing and which keywords are always used together.
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